Built by someone who's run a kitchen and a cleaning crew, not a design studio

It's 9pm. The kitchen's slammed.
Someone's still asking
if you do gluten free.

Social Web builds your website, then gives it an AI assistant trained on your own menu, prices and hours — so the question that arrives after close still gets answered, and the booking doesn't disappear.

Hey — do you have anything gluten free? Table for 4 tomorrow too if poss9:47pm
Yep — a few things on the menu are marked GF 🌾 For anything allergy-related the kitchen needs to confirm directly, so I'll flag it for the team. For tomorrow, here's our booking link: book.venue.com — want me to text you the confirmation once it's through?9:47pm
yes please!9:48pm
Answered while the kitchen was slammed — 9:48pm
9pm–7am
is when most after-hours questions actually arrive
1
unanswered DM is one booking that quietly went to someone else
0
extra staff needed — it runs on the information you already have
How it works

Three steps, no rebuild required

You don't need to already have no website — the assistant runs on top of what you've got. The full site is there when you want it.

01

Send us what you've got

Menu, prices, hours, services, whatever's true about the business. A PDF, a photo of the board, whatever's easiest — we do the entering.

02

We build and test it

Your assistant is trained on that information only, checked against a set of real questions — including the ones about allergies — before it ever goes live.

03

One line of code, or a whole new site

Drop it into your existing website in an afternoon, or let us build you a proper new one — either way, it starts answering the same day.

What's included

Not a chatbot bolted on top

Built around the questions that actually cost a business money, with the safety rules a real kitchen or salon needs.

  • Trained on your real information

    Menu, prices, service areas, callout fees, hours — whatever a customer actually needs answered, in your own words.

  • Hands off to your booking system

    It answers, then routes to whatever you already use — Now Book It, OpenTable, a simple contact form. No new system to run.

  • A real website, if you want one

    Built from scratch or refreshed from what you've got — fast, mobile-first, hosted at no extra cost.

  • Updated when your business changes

    Specials change, hours change — send us a photo of the new board and it's live the same day.

The one rule that matters most

It never guesses on safety

If a question is about an allergy, an intolerance, or anything medical, the assistant doesn't answer for the kitchen — it always hands it to a person.

"That's listed as gluten free on the menu, but for an allergy the kitchen needs to confirm it with you directly — here's the number, or I can take yours and have someone call you back."
Pricing

One setup fee, then a flat monthly

No per-message charges, no surprise invoices. You know the number before we start.

One-off setup from $1,950 — covers your menu build, guardrail testing, and either the assistant install or a full new site.

Care

Hosting, updates, and the assistant — kept running
$149/ month
  • Hosting, SSL and uptime monitoring
  • The assistant, live and answering
  • Menu and hours updates as they change
  • Up to 30 minutes of site changes a month

Pricing is for one venue and is being finalised as we take on our first few — mention this page when you call and we'll lock in today's number for you.

We're just getting started

Social Web is brand new — we haven't got a wall of client logos yet, and we're not going to invent some. What we do have is 21 years actually running restaurants and a cleaning business, and a genuine allergy-safe build behind the assistant.

If you're one of our first venues, you get more of our time than you will once we've got fifty of you — and a founder rate that won't stick around.

Questions

Before you call

Do I need to already have no website?

No. The assistant can go on the site you've already got — one line of code, no rebuild, no downtime. A new site is there if and when you want one.

What if the assistant gets a menu question wrong?

It only answers from what you've actually given us, and it's tested against real questions — including allergy ones — before it goes live. Anything about safety, it hands to a person instead of guessing. You also see what it's been asked every month.

Does it replace my booking system?

No — it hands off to whatever you already use, whether that's Now Book It, OpenTable, or a phone number. We're not asking you to switch anything.

What happens if I want to cancel?

You keep your domain and a copy of your site. Nothing's held hostage — the booking system and domain are always in your name, never ours.

Is this just for restaurants?

Restaurants and cafés are where we're starting — it's the founder's background — but the same idea works for salons, cleaners and trades. Ask on the call.

Let's see what's actually going unanswered

15 minutes. No pitch deck — just a look at what a night in your business actually looks like, and whether this is worth building for you.

hello@socialweb.ai